Search Engine Optimization and Keyword Finders

Search engine optimization or SEO by definition is the visibility or rank of your specific business when searched for organically online. The process takes place on popular search engines such as google, yahoo and bing. It involves the use of keywords linked to your online business and the chosen search engine for organic search results. This is one of the key tools used to generate traffic to your desired digital platforms, in most cases your website or Facebook business page.

It is important to ask yourself some pertinent questions at this point. These questions relate to the use of keywords, how do you determine which keywords to use? How to go about searching for the right keywords that would in turn lead to more traffic to your online businesses or social media spaces. You can select a starting point with the aid of these keyword planning tools.

In this article, we aim to direct you to the most useful apps needed to assist your search in keyword planning for the generation of traffic to your specific online business. The search for selecting your keywords begins with the concept of who your audience or target market is. Having a clear idea of who you want to market to is key and it would be highly beneficial to do extensive research on your desired buying audience before setting up your key words for SEO.

Questions to ask yourself include, what age category is your audience in? Which social media apps do they most frequent? What are their interests and hobbies? Who are they following?

Use keyword research tools to identify the most relevant keywords that can expose your website to more users. Search for online apps that can assist you with finding the right keywords that link to your business and which would then rank your business high on the most popular search engines. Here are a few relevant and helpful apps for finding keywords:

Key Word Finder (KWFinder)

This is a very efficient and reliable app that assists you in positioning yourself at the forefront in terms of rank on the most used search engines. With this assistance, you can select the best words to link to your content that will in turn place your website or other digital platforms at first rank when your target audience uses these words in their search.

Key Word Planner

This Google Ads tool is great for new or experienced advertisers. You can use Keyword Planner to search for keywords and see how your list of keywords might perform. This app allows for more accuracy when selecting the best words that most closely match your content that would then feature in searches.

Reach new customers and generate some serious traffic to your website, your Instagram page and your Facebook business page to name a few. These apps will assist you in finding the right words to match your online content to further be linked to search engines that generate your desired rank.

The higher your visibility the more traffic is generated. We hope that these suggestions will be useful to you in making the most out of keyword optimization and taking your business to new levels of visibility, brand awareness and growth.